Мар'яна
Digital Marketing, Creative Strategist
Контактна інформація
Шукач вказав телефон , ел. пошту та LinkedIn.
Прізвище, контакти та світлина доступні тільки для зареєстрованих роботодавців. Щоб отримати доступ до особистих даних кандидатів, увійдіть як роботодавець або зареєструйтеся.
Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/11885536/
Досвід роботи
Digital Marketer
з 07.2025 по нині
(6 місяців)
WorkUnit, Дистанційно (Пошук персоналу, HR)
- Developed a content plan and marketing strategy, including approaches to attracting customers and models for working with them.
- Created and fully populated the company's website, optimizing its structure, content, and user journey.
- Launched and optimized Meta Ads for lead generation, analyzing results and improving campaign effectiveness.
- Developed designs for merchandise, presentations, and visual materials, ensuring consistent brand communication.
Achievement: Created a complete visual style for the brand and launched all marketing channels from scratch — social media, website, and content system — ensuring their full content, consistency, and stable operation. Also, established advertising processes and laid the foundation for further scaling of the company.
Tools: Google Docs, Google Sheets, Notion, Figma, Meta Ads, CRM, Google Meet, Google Calendar.
Digital Marketing Manager
з 05.2025 по нині
(8 місяців)
NeuroHive AI, Дистанційно (IT)
- Developed and executed a full marketing strategy for the company and its SaaS product, covering content, paid ads, SEO, and website optimization.
- Managed and grew social media channels [Instagram, Facebook, LinkedIn] through structured content planning, creative production, and video creation.
- Planned, launched, and optimized paid campaigns in Meta Ads and LinkedIn Ads, including A/B testing and performance analysis.
- Led competitor and market analysis to identify growth opportunities and inform strategic decisions.
- Coordinated contractors and led cross-functional tasks [design, development, content], ensuring high-quality execution and continuous improvement across marketing activities.
Achievement: Launched a complete marketing cycle from scratch — social media, content, advertising, SEO, and analytics — and played a key role in developing and strategically planning the promotion of a SaaS product even before its launch.
Tools: Notion, Kommo (CRM), LinkedIn, Meta Business Suite, Figma, ClickUp.
Video Editor, Motion Designer
з 07.2024 по 12.2024
(6 місяців)
Fleming Events, Дистанційно (Освіта, наука)
- Expert in editing training videos and crafting engaging preview content to enhance audience engagement.
- Proficient in Adobe Creative Suite, with a strong focus on After Effects and Premiere Pro, ensuring high-quality video production.
- Dedicated to precision editing, incorporating smooth transitions, compelling motion graphics, and clear storytelling.
- Committed to delivering polished, professional content through meticulous 10-hour editing sessions, meeting client expectations and improving the learning experience.
Achievement: Edited over 17 educational videos for internal training programs, which contributed to increased course sales and overall company revenue; additionally, created branded motion graphics that elevated the visual identity and consistency of the training materials.
Tools: Adobe Premiere Pro, Adobe After Effect
Senior Marketing Manager
з 11.2023 по 07.2024
(9 місяців)
Fleming Events, Дистанційно (Освіта, наука)
- Managed advertising outreach and proposals sent via LinkedIn and email, optimizing engagement rates.
- Crafted persuasive email copy and follow-ups that successfully nurtured leads and converted prospects into customers.
- Strengthened research capabilities to accurately identify and target the ideal audience for company products.
- Designed and executed effective marketing strategies specifically tailored to the energy sector.
- Created, managed, and optimized various reports and business documents to support decision-making.
- Drove business growth by conducting in-depth market analysis and implementing targeted campaigns.
Achievement: Improved the effectiveness of marketing campaigns by increasing the level of interaction by 15-20% and contributed to the successful conversion of leads into customers with an average conversion rate of 10-12%.
Tools: HubSpot, Apollo, Google Analytics, LinkedIn Sales Navigator, Microsoft Suite, Digital Marketing
Marketing Manager
з 07.2023 по 11.2023
(5 місяців)
Fleming Events, Дистанційно (Освіта, наука)
- Performed comprehensive market research to gain deep insights into the target audience and refine marketing strategies.
- Designed and implemented strategic marketing campaigns to effectively promote products and services.
- Interacted with clients, responding to inquiries and delivering detailed information about training programs to enhance customer engagement.
- Analyzed data trends and efficiently managed the Supplier Relationship - - Management (SRM) system to optimize supplier interactions.
Achievement: Optimized email campaigns, contributing to $10,000+ in closed deals within a month.
Tools: HubSpot, Apollo, Email Marketing, Google Sheets, SRM System, LinkedIn Sales Navigator, Strategic Marketing
Graphic Designer
з 02.2023 по 05.2023
(4 місяці)
Star Gates Agency, Дистанційно (Маркетинг, реклама, PR)
- Specialized in social media design, brand identity development, illustration, and typography to create cohesive and visually compelling content.
- Collaborated closely with the team to design engaging graphics that enhanced brand presence across social media platforms.
- Transformed concepts into visually striking illustrations, adding depth and creativity to brand storytelling.
- Utilized typography strategically to reinforce messaging and deliver impactful visual experiences.
Achievement: I created creatives and designs that attracted the attention of the audience and increased conversions by 15-20% through the effective use of visual elements and brand identity.
Tools: Adobe Photoshop, Adobe Illustrator, Figma, Canva, Adobe InDesign, Trello, Slack, Content Marketing
Startup Marketing Coordinator
з 02.2021 по 08.2021
(7 місяців)
Men’s Service (Startup), Івано-Франківськ (Маркетинг, реклама, PR)
- Managed influencer marketing campaigns that grew the audience from 0 to several thousand followers.
- Collaborated with influencers ranging from 50K to over 1M followers.
- Organized and coordinated photo and video shoots.
- Led event planning and execution.
- Presented the brand to potential collaborators and partners.
Achievement: Implement influencer marketing strategy (10+ collaborations), increasing brand reach by 40% and boosting engagement rates by 25%.
Tools: Time Management, Influence Marketing, Social Media Marketing, Teamwork, Communication Skills, Instagram
Photo Retoucher
з 08.2020 по 12.2022
(2 роки 5 місяців)
RetouchMe, Дистанційно (Дизайн)
- Specialized in professional photo retouching, creative collage design, and digital illustration.
- Applied advanced retouching techniques to improve image quality and maintain brand consistency.
- Developed engaging and concept-driven collages and illustrations that effectively conveyed key messages.
- Consistently delivered high-quality visual content while collaborating seamlessly with team members and clients to meet creative objectives.
Content & Social Media Specialist
з 08.2020 по 05.2021
(10 місяців)
Black List, Івано-Франківськ (Маркетинг, реклама, PR)
- Created and hosted a local review series ("Secret Shopper") for social media, including video editing and voice overs.
- Partially managed the Instagram and Telegram accounts, developed new content formats and storytelling concepts.
- Wrote engaging posts and managed content planning.
- Contributed to the redesign and updated visual identity of the channel.
- Conducted research and fact-checking for news content.
- Collaborated with team members by outlining responsibilities and overseeing execution.
Achievement: Increased engagement with content by 25% by creating a local series of reviews and new content formats, which significantly increased subscriber engagement.
Tools: Instagram, Telegram, Facebook, CapCut, VN, Figma, Adobe Photoshop, Google Sheets, Creativity, Social Media Marketing
Освіта
Vasyl Stefanyk Precarpathian National University
Faculty of Economics. Marketing, Івано-Франківськ
Вища, з 2019 по 2023 (4 роки)
Додаткова освіта та сертифікати
Adobe Illustrator Mega course - from Beginner to Advanced
3 months
After effects Motion graphics beast
3 mouths
Masterclass Design Graphic Learn GREAT Design
3 months
SEO - specialist (Дія.Освіта)
January 2025
Сертифікат
SEO - Specialist 2.0 (Дія.Освіта)
January 2025
Сертифікат
Google Digital Marketing and E-Commerce Professional Certificate
January 2025
Сертифікат
Google Analytics
Feb 2025
Сертифікат
Digital Marketing (HubSpot Academy)
Jan 2025
PPC Specialist - Choice31
3 місяця
Знання і навички
- Adobe Premiere Pro
- Adobe
- Email Marketing
- Marketing analysis
- Apollo
- HubSpot
- Digital marketing
- Strategic thinking
- Adobe Photoshop
- Adobe Lightroom
- Figma
- Дизайн
- Контент-менеджмент
- SMM
- Google Analytics
- Розробка маркетингової стратегії
- Digital-маркетинг
- Креативність
- Уміння аналізувати
- Самостійне прийняття рішень
Знання мов
- Англійська — вище середнього
- Словацька — середній
- Українська — вільно
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