Аліна

Alina Nazarenko
About me
Aspiring Digital Marketing Specialist with strong analytical skills
developed through 3 years of experience as a Risk Analyst in e-
commerce. Highly organized, detail-oriented, and motivated to
apply my knowledge and skills gained from the Digital Marketing
course at Projector Institute. Marketing has interested me since my
university years, and I am eager to leverage this passion to create
effective data-driven marketing strategies and improve customer
experiences.

Get in touch! Work Experience
Risk Analyst&Customer Support Represantative
Mobile:
PayPro Global| June 2021 - present
[відкрити контакти](див. вище в блоці «контактна інформація»)
Worked with customer data to identify, mark, and report potentially
Email: fraudulent activities.
[відкрити контакти](див. вище в блоці «контактна інформація») Analyzed data and anticipate potentially frauds;
Communicated with customers (via e-mail, live chat, and phone) and provide
LinkedIn: Alina Nazarenko efficient support, including CB prevention;
Collaborated with various departments and external partners to resolve
City: Lviv client issues.
Proficiently used tools like HubSpot, Ethoca, Verifi, and RingCentral.
Analyzed data to predict potential fraud cases and prepared reports for
management.
Skills Gained experience in both B2C and B2B communication, ensuring high-
Digital Marketing: CJM&Marketing quality customer experiences.
Funnel, SMM, PPC, Email marketing, Trainee/junior mentorship.
SEO, marketing metrics. Call center operator
ARCE | September - December 2020
Marketing Strategy Creation:
developed a comprehensive Assisted customers via phone calls and processed written requests from
marketing strategy for the 1st Separate BlaBlaCar users.
Assault Battalion "Da Vinci" (1 ОШБ "Да Solved issues related to bus ticket sales and support using Zendesk and
Вінчі") as part of the Projector course. other tools.
Contract manager (trainee)
Data Analysis & Reporting: identifying Nestle Business Services Lviv | October 2019 - January 2020
trends, preparing reports, and
Created contracts using SAP and CLM systems.
analyzing performance metrics.
Communicated with buyers and vendors, participating in daily operational
reviews.
Communication & Customer Service:
Took part in daily operational review.
handling B2C & B2B communication
effectively.

Problem-Solving: addressing issues
Academic History
with strategic and creative solutions. Projector Institute (Certificate)
Digital Marketing| October 2024 - March 2025
Organizational Skills: managing tasks Learned and practiced AI tools, marketing metrics, CJM, Email Marketing,
effectively with attention to detail. Google Analytics, Meta Ads, Social Media Marketing, and SEO.
Developed skills in marketing strategy creation and performance analysis.
Proficient in MS Office Suite, HubSpot,
Zendesk, Ethoca, Verifi, RingCentral, Yappi School
SAP, CLM, Ahrefs, SimilarWeb, AI tools, English| September 2020 - January 2021
Canva, Google Workspace, Google
Ads, Meta Ads, Figma.
Lviv Polytechnic National University
Management of Organizations (Bachelor degree)| September 2017 -
June 2021
Languages:
Ukrainian (native);
English (B2).