Денис

DENYS LUNKO
Head of Sales / Sales Team Lead
Kyiv, Ukraine
Date of birth: November 7, 1981 (44 years)
E-mail: [відкрити контакти](див. вище в блоці «контактна інформація»)
Phone: [відкрити контакти](див. вище в блоці «контактна інформація»)
LinkedIn: linkedin
PROFILE SUMMARY
Senior sales leader with 25+ years of experience in IT, system integration, cybersecurity, and enterprise solutions. Proven ability to build and scale sales teams, manage complex B2B deals, lead key accounts, and deliver multi-million-dollar projects across Financial Services, Telecom, Retail, and Public Sector. Strong background in solution sales, C-level negotiations, KPI-driven management, and cross-functional leadership.
CORE COMPETENCIES
Sales leadership & strategy; enterprise & solution sales; revenue growth; KPI & performance management; P&L ownership; key account management; complex negotiations; tender & RFP management; sales analytics & forecasting; cross-functional collaboration.
PROFESSIONAL EXPERIENCE
JSC Wise IT — Solution Sales Manager (BDM), August 2025 – December 2025
• Conducted market analysis and identified new business opportunities in IT integration.
• Developed customized solutions based on customer needs (cybersecurity, network infrastructure, servers, virtualization).
• Led full sales cycle: lead generation, meetings with executives and IT directors, negotiations, and deal closure.
• Coordinated pilot projects and worked closely with technical teams to ensure solution fit.
• Prepared commercial proposals and contractual documentation.
• Monitored market trends and competitive landscape.
• Represented the company at industry events, webinars, and vendor trainings.
Sectors: Enterprise IT, Cybersecurity, Infrastructure
JSC Accord Group / Octava Defense / IT Integrator — Lead Sales Consultant (Contract), April 2015 – August 2025
• Led complex B2B sales and consulting engagements in IT and cybersecurity.
• Managed contract negotiation, approval, and execution.
• Built and maintained long-term relationships with enterprise and institutional clients.
• Prepared commercial offers and tender documentation.
• Supported large-scale projects from presales to delivery.
Sectors: Financial Services, Retail, Government, Enterprise IT

JSC Octava Cyber Defense — Lead Cybersecurity Consultant (Part-time), April 2018 – August 2022
• Led sales and consulting activities for cybersecurity solutions and services.
• Negotiated contracts and supported project delivery.
• Prepared commercial proposals and participated in public and private tenders.
• Analyzed market demand, competitors, and cybersecurity products.
• Oversaw fulfillment of contractual obligations and customer satisfaction.
Sectors: Cybersecurity, E-commerce, Retail, Government
JSC IT Integrator — Head of Sales Division, Financial Sector (Key Clients), October 2013 – November 2018
• Built and managed a sales team of 7 people.
• Defined sales strategy, set targets, budgets, KPIs, and motivation systems.
• Controlled execution of sales plans and financial performance.
• Led key enterprise clients and supported large, complex projects.
• Conducted high-level negotiations and contract management.
• Participated in tenders and supervised preparation of documentation.
Sectors: Banking, Financial Services, Data Centers, Telecom
PJSC Incom — Head of Sales Department, Financial Sector (Key Clients), May 2009 – April 2015
• Managed a sales department of 6 people.
• Owned P&L responsibility, budgeting, forecasting, and sales planning.
• Led key accounts in the financial sector nationwide.
• Closed large-scale infrastructure and integration deals.
• Recruited, trained, and coached sales professionals.
• Managed end-to-end sales of complex IT and engineering projects.
Sectors: Banking, Financial Services, Data Centers, Enterprise Infrastructure
PJSC Incom — Head of Sales Department, Financial Sector (Kyiv Region), March 2006 – May 2009
• Managed regional sales team of 8 people.
• Built sales processes and cross-department collaboration.
• Led negotiations and delivery of large multi-site projects.
• Supervised sales planning, KPIs, and team development.
Sectors: Banking, Enterprise Infrastructure, Engineering Systems
LLC LANIT-Iv Com — Network Solutions Project Manager, October 2004 – March 2006
• Managed IT infrastructure and networking projects (LAN, servers, telephony).
• Coordinated delivery, implementation, and customer acceptance.
• Combined project management responsibilities with sales and product management.
• Worked with international vendors and distributors.
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EARLY CAREER & TECHNICAL FOUNDATION
System Administrator / Network Engineer, Iv Cable System (LANIT Group) — September 2003 – October 2004
• Administration and support of corporate IT infrastructure (servers, networks).
• Hands-on experience with enterprise networking and server environments.
• Collaboration with system integrators and vendors, forming a strong technical foundation for future solution sales roles.
System & Network Administrator (Part-time) National University of Food Technology — October 1999 – July 2002
• Support and administration of computer labs and network infrastructure.
• Experience with server systems, user access management, and network reliability.
EDUCATION
MBA, Management & Business Administration International European University (IEM) September 2023 – March 2025
Mini MBA, Management Development Program International Institute of Management (MIM-Kyiv) 2007
Master’s Degree, Automation & Computer-Integrated Technologies
National University of Food Technology 1998 – 2003
CERTIFICATIONS & TRAINING
• Time Management — Technologies of Growth (2025)
• Managing Difficult Negotiations — Core Business School (2010)
• Presentation Skills — CTC (2006)
SKILLS
Sales leadership and strategy; Head of Sales / Sales Team Lead; B2B enterprise and solution sales (IT, cybersecurity, infrastructure); revenue growth and go-to-market execution; sales planning, forecasting and budgeting; P&L responsibility; KPI design, performance management and motivation systems; team hiring, onboarding, coaching and development; key account management (KAM); complex deal structuring and long sales cycles; C-level negotiations (CEO, CFO, CIO, CTO); contract management and commercial negotiations; cross-sell and up-sell strategies; sales funnel and pipeline management; revenue analytics (ABC / XYZ analysis), reporting and forecasting; CRM-driven sales processes; public and commercial tenders (RFP, RFQ), tender documentation and compliance; IT system integration; cybersecurity solutions and services; network, data center and server infrastructure; presales collaboration with technical teams; CRM systems (Oracle Siebel, Microsoft Dynamics, Bitrix24, Vtiger); MS Office, Office 365, Google Workspace; executive presentations and stakeholder communication.
LANGUAGES & ADDITIONAL INFORMATION
• English — C1 (Speaking B2)
• Ukrainian — Fluent
• Russian — Fluent
• Driving license: Category B
• Not subject to military service