Viola

VIOLA KHAUSTOVA
Personal Assistant / Executive Assistant / Marketing Assistant
Phone: [відкрити контакти](див. вище в блоці «контактна інформація»)
Telegram: @viola_khaustova
Email: [відкрити контакти](див. вище в блоці «контактна інформація»)
LinkedIn: [відкрити контакти](див. вище в блоці «контактна інформація»)

Professional Summary
Personal and marketing assistant with 2+ years of experience supporting a business executive: logistics and event
planning, task and deadline coordination, communication with contractors, presentations, research, and content support,
including LinkedIn. Quickly gets up to speed in new topics and turns large amounts of information into clear
conclusions. Comfortable reaching out to new people and external contractors, attentive to detail, and focused on
delivering tasks on time. Additional experience in B2B lead generation, outreach, and partnerships.

Key Skills:
Languages: English – C1; Ukrainian – Native.
CRM & Lead Generation: HubSpot, Clay, Apollo, Snov.io
SEO & Analytics: Ahrefs, Google Search Console, Bing Webmaster Tools
Marketing Platforms: SendPulse, LinkedIn, Clutch, Sortlist
AI Tools: ChatGPT, Claude, Gemini, Perplexity
Design & Content: Canva, CapCut
Productivity: Google Workspace, Microsoft Excel, PowerPoint, Word

Work Experience
LEAD GENERATION
Lead Generator / Lead Researcher May 2025 – May 2026
NDA · Freelance · Part-time · Remote
Outbound lead generation for a B2B company, from research to booked meetings.
Researched and validated companies and decision-makers against the ICP using LinkedIn Sales Navigator, Apollo
and Clay.
Managed 4 LinkedIn accounts, sending 150–200 personalized invitations per week.
Wrote follow-up email sequences to move conversations forward.
Qualified leads and booked meetings for the founder.
Shared regular feedback that improved the ICP definition and outreach messaging.
Tools: LinkedIn Sales Navigator, Apollo, Clay, Snov.io

MARKETING
Marketing Specialist May 2026 – August 2026
NDA · Part-time · Remote
Managed blog content production, from copywriter briefs and publication to submitting articles for indexing.
Conducted keyword and competitor research in Ahrefs to identify organic growth opportunities.
Built B2B lead generation campaigns, from target company research to ICP-aligned outreach messaging.
Analyzed competitors and developed market-entry strategies for Northern and Western Europe.
Managed the agency’s presence on Clutch, Sortlist, and Behance, updating case studies and developing a Behance
content strategy.
Created design briefs, presentations, and article banners, and coordinated branded merchandise production from
supplier research to delivery.
Tools: Ahrefs, Google Search Console, Bing Webmaster Tools, Claude, ChatGPT, PowerPoint, Google Workspace

Marketing Manager Feb 2026 – Mar 2026
ProMoney · Full-time · Remote
Marketing for international B2B conferences in banking and fintech, with a C-level audience.
Developed LinkedIn and Facebook strategy based on competitor analysis and an audit of the current approach.
Created content and media plans for international conferences and events.
Produced posts, announcements, event descriptions and partner publications.
Ran co-marketing with partners: joint publications and promo materials.
Built email campaigns and follow-ups in SendPulse to drive event registrations.
Created visuals in Canva and coordinated with the designer on post visuals.

Tools: ChatGPT, SendPulse, Canva

AI Video Marketing Specialist | Growth & Content Jan 2026 – Mar 2026
Proom.ai · Part-time · Remote
Short-form video and social media growth for an AI product.
Managed and grew YouTube, Instagram and TikTok accounts, including warming up new accounts for better
reach.
Created short-form videos from templates, adapting them to different formats and audiences.
Wrote hooks for testimonials, e-commerce and product promo videos.
Reached out to potential partners and creators via Instagram and TikTok.
Tools: CapCut, Canva, ChatGPT, Proom.ai

Assistant Marketing Manager Dec 2024 – Dec 2025
Marketing agency · Contractor · Part-time · Remote
Marketing support for an agency: content, lead qualification and client materials.
Wrote scripts for short videos, reels and client testimonials.
Found and coordinated clients and employees for video testimonials.
Selected visual templates and assets to keep the Instagram style consistent.
Created quizzes to check if a client is a good fit before sales calls.
Tracked lead statuses in the CRM and helped the sales manager respond on time.
Made presentations, brochures and pitch decks for new clients.
Prepared marketing materials and partnership proposals.
Created mind maps to help clients plan their marketing.
Tools: Notion, Canva, PowerPoint, XMind, Clay, ChatGPT, Perplexity

PERSONAL ASSISTANT
Novak Consulting - Personal Assistant 01.2023 – 06.2025
Key Responsibilities:
Handled a wide range of personal and operational tasks, ensuring smooth daily workflows and reliable executive
support.
Created optimized routes and logistics plans using Google Maps to support events, interviews, and business
meetings.
Collected, organized, and prioritized job vacancies and business opportunities to maximize visibility and
engagement across platforms.
Prepared clear task descriptions (briefs) for designers and contractors, managed communication, and coordinated
deliverables.
Sourced specialists and freelancers via Upwork, Kabanchik, LinkedIn, Instagram, and other online platforms,
supporting recruitment and project-based collaboration.
Coordinated the selection of translators and specialized personnel, ensuring alignment with client requirements and
expectations.
Managed the executive’s LinkedIn page and created a content plan for publications.
Wrote copy for social media posts and announcements, maintaining a consistent tone of voice and messaging.
Generated and created visual content, including posters and creative assets, for event announcements and
promotional campaigns.
Designed business cards in both horizontal and vertical formats to support branding and offline networking.
Researched and analyzed job fairs and recruitment channels to optimize candidate flow while working within
allocated budgets.
Conducted market research across multiple industries (clothing, footwear, household appliances, and service
sectors), delivering actionable insights for marketing and business development.
Reviewed websites and digital content for accuracy, clarity, and brand consistency, ensuring a strong and
professional online presence.
Software: Notion, Canva, ChatGPT, Perplexity.ai

INTERNSHIPS
Assistant Brand Manager Marketing Mar 2024 – May 2024
IDS Ukraine · Internship · Remote
Marketing internship in the brand team of a leading FMCG company (mineral water brands).
Analyzed competitors and the market to support brand decisions.
Monitored prices and shelf presence in retail stores.
Analyzed the brand's social media and competitors' activity.
Ran consumer research and surveys.
Suggested ideas for promotions and content.

Wrote slogans and texts, and designed promotional posters.

Marketing Research Intern Jun 2023 – Jul 2023
Energiya LLC · Internship · Dnipro, Ukraine (on-site)
Marketing research internship at an energy company.
Analyzed the market and competitors.
Ran customer surveys.
Analyzed prices across the market.
Collected data and prepared reports with key findings.

Education
09.2020 – 16.07.2024 – Bachelor's degree in marketing, Dnipro University of Technology (Dnipro, Ukraine)

Courses
Entrepreneurship: Turning Ideas into Business — 2024
Social Media Management: Basics — 2024
Content Marketing Basics — 2024
Copywriting Course, Genius Platform — 2021