Maryna

MARYNA SILCHENKO
📍 Europe (Remote) | 📧 [відкрити контакти](див. вище в блоці «контактна інформація») | In: [відкрити контакти](див. вище в блоці «контактна інформація»)
TECHNICAL PRODUCT MANAGER | AI & GROWTH
AI Automation • Product Systems • User Research • Growth Architecture • Cross-functional
Leadership

PROFESSIONAL SUMMARY
Technical Product Manager with 5+ years of experience bridging business strategy, product
execution, and AI-powered operational systems across SaaS, renewable energy, fintech, e-commerce,
and digital ecosystems. Strong expertise in AI workflow automation, user research, growth systems,
and cross-functional leadership, with a proven ability to translate complex business needs into
scalable product structures, data-informed decisions, and efficient execution frameworks.

Experienced in building and scaling digital products from concept to growth through product
discovery, SEO-led acquisition, UX optimization, process architecture, and AI-enabled automation.
Combines technical foundation (QA, PMO, systems design) with strategic product thinking to improve
user journeys, operational efficiency, and business performance in distributed international teams.

CORE COMPETENCIES
● Technical Product Management
● AI Workflow Automation & Prompt Systems
● User Research & UX Optimization
● Growth Systems & Funnel Architecture
● Cross-functional Leadership
● Product Strategy & Discovery
● Product Operations & Process Architecture
● API / No-Code Automation
● Data Analytics & Performance Metrics
● Agile / Scrum / PMO
● Business Analysis & Strategic Execution

TOOLS & SYSTEMS
GPT / Claude / Gemini / Perplexity / AI Assistants / Prompt Engineering / Zapier / API Integrations /
No-Code Automation / Jira / Confluence / Notion / Airtable / CRM / Miro / Figma / GA4 / Search
Console / Looker Studio / Ahrefs / SEMrush / SimilarWeb / Adaptify / Microsoft Clarity / Applift

PROFESSIONAL EXPERIENCE

ADNET LLC (USA) — Technical Product Manager | AI & Growth

Jan 2023 – Mar 2026 | Remote
Led product development, growth systems, and AI-powered operational infrastructure across
renewable energy, SEO ecosystems, paid acquisition, and internal performance operations within the
U.S. solar market.

Product Track 1: SunValue Platform (0→1 Product Growth)

Owned end-to-end launch, scaling, and strategic development of SunValue, a U.S.-focused solar
energy digital platform.

Key Responsibilities:

● Led product from concept to scalable production, including product architecture, SEO systems,
content ecosystems, and user acquisition
● Built SEO-led growth infrastructure focused on competitor intelligence, search intent,
discoverability, and conversion pathways
● Managed cross-functional teams across SEO, content, design, development, and operations
● Defined product structures based on user research, search behavior, competitor analysis, and
performance metrics
● Oversaw legal/compliance-sensitive content strategy within the renewable energy domain

Key Achievements:

● Scaled platform to 1,000+ indexed solar content assets
● Increased organic visibility from ~100 monthly impressions to 600K+ monthly search impressions
● Significantly improved domain authority, brand trust, and organic acquisition performance
● Built niche expertise in solar, green energy, compliance, SEO, and environmental product
ecosystems

Product Track 2: Media Buying / CRO / Conversion Systems

Supported media buying teams through product optimization, UX analysis, experimentation, and
funnel efficiency.

Key Responsibilities:

● Worked with media buying teams on conversion optimization, A/B testing, and performance
analysis
● Improved user journey structures and landing page effectiveness through behavioral insights and
conversion metrics
● Supported testing frameworks for paid traffic scalability, UX improvements, and campaign
performance
● Applied growth product thinking to acquisition systems, monetization pathways, and conversion
performance

Product Track 3: Internal AI + Automation Infrastructure

Designed and implemented operational systems to optimize campaign production and internal
workflows.

Key Responsibilities:

● Built internal workflow ecosystems using APIs, AI tools, automation platforms, and integrated data
systems
● Created AI-powered research, reporting, and operational pipelines for media buyers and internal
teams
● Structured scalable internal systems for campaign execution, data visibility, and process
acceleration
● Reduced operational bottlenecks and improved execution velocity across teams

Key Achievements:

● Reduced campaign launch cycles dramatically through automation and systems redesign
● Increased operational capacity from limited campaign throughput to 50+ campaign units
● Improved internal efficiency, scalability, and decision speed across teams

TAKASHO AGENCY (Ukraine) — Technical Product Manager / PMO

2020 – 2022 | Hybrid
Managed cross-functional product development, portfolio execution, process architecture, and
organizational systems across SaaS, fintech, blockchain, e-commerce, and edtech environments.

Product & Portfolio Leadership

● Led cross-functional execution across 30+ projects and multi-project portfolios, managing product
delivery from discovery through implementation
● Applied Lean Startup, Customer Development, persona frameworks, product discovery, and UX/UI
methodologies to product strategy and validation
● Oversaw product development, UX/UI alignment, stakeholder communication, and execution
across multiple business verticals
● Managed C-level stakeholder reporting, strategic alignment, and execution transparency

Product Systems, Governance & Internal Architecture

● Built internal Jira / Confluence architecture and company-wide project governance systems
● Designed and implemented full project documentation frameworks, including SRS, QA standards,
PM protocols, internal libraries, and operational knowledge bases
● Standardized cross-departmental workflows, corporate policies, procedures, and execution
systems from scratch
● Built HR processes, onboarding structures, documentation libraries, and operational frameworks

QA, PMO & Organizational Scale

● Designed, authored, and implemented proprietary QA methodology and company-wide quality
standards used across future digital projects
● Migrated 15+ projects from Waterfall to Agile / Scrum
● Grew into PMO leadership role, mentoring and training PMs on PMBOK standards, governance,
and structured delivery
● Improved internal maturity through process optimization, QA systems, and organizational
scalability

Key Achievements:

● Managed 30+ digital products across SaaS, blockchain, fintech, e-commerce, and edtech
● Built internal PM, QA, HR, and documentation systems from scratch
● Established company-standard QA methodologies and governance systems
● Standardized operational excellence across departments

CODEPLOY LLC (USA) — Software QA Engineer

2018 – 2020 | Remote
Built a strong technical foundation through comprehensive manual quality assurance across web and
mobile environments, supporting product quality, usability, and structured validation in distributed
international teams.

Key Responsibilities:

● Performed end-to-end manual testing across web, mobile, UI/UX, API, cross-browser, and
cross-platform environments
● Conducted functional, usability, regression, exploratory, and compatibility testing across multiple
digital products
● Executed API, front-end, back-end, and database validation to ensure product reliability and user
experience consistency
● Created detailed test cases, QA documentation, bug reports, and structured validation processes

Key Achievements:

● Improved product quality and usability through structured QA methodologies
● Contributed to release quality and defect reduction through comprehensive validation
● Built strong technical expertise across product systems, QA frameworks, and user-focused product
standards

EXECUTIVE OPERATIONS DIRECTOR / BUSINESS OWNER

2008 – 2018 | Ukraine & Poland
Built, scaled, and managed multi-location business operations, leading large teams, operational
systems, and performance-driven business structures across international markets.

Key Responsibilities:

● Led executive operations across multiple business units, managing teams of 150+ employees

● Built and scaled operational systems, workforce structures, and business processes from the
ground up
● Oversaw business scaling, market expansion, and performance execution across multiple locations
● Managed hiring, training systems, leadership development, budgeting, and operational excellence
● Built sustainable business ecosystems through structured systems design and execution discipline

Key Achievements:

● Scaled and operated multiple business units across Ukraine and Poland
● Managed 150+ person teams with full operational ownership
● Built executive-level expertise in leadership, systems architecture, and business scaling

EDUCATION & CERTIFICATIONS
Master’s Degree in Economics (HR & Labor Economics) — DonNTU University, Ukraine
PMP — Project Management Institute
CSM — Scrum Alliance

LANGUAGES
English — Advanced
Polish — Upper-Intermediate
Ukrainian — Native
Russian — Native