Danil

Danil Sliadniev
Strong Middle SMM Specialist
Remote, Ukraine | Telegram: @danilcreates | LinkedIn: https:// [відкрити контакти](див. вище в блоці «контактна інформація»)
daniel-sliadniev-9012503b8/

About Me
Hands-on SMM specialist with 3 years of pure practice in content that converts and performance
marketing. I don't just schedule posts; I build a brand's social presence, scale it with Meta Ads, and
keep the audience hooked with solid short-form video strategies. I test creative angles, analyze
data, and drive real engagement. My tech background lets me easily handle complex tracking
setups and workflow automation.

Core Skills
SMM & Content Strategy: Organic growth, TikTok/Reels/Shorts production, scriptwriting, hook
generation, community management, UGC sourcing.
Paid Social: Meta Ads Manager, TikTok Ads, audience segmentation, retargeting, custom and
lookalike audiences.
Analytics & Tracking: Meta Pixel, Conversions API, Google Analytics 4 (GA4), UTM-architecting,
CTR / CPA / ROAS tracking.
Tools: Canva, Figma, CapCut, InShot, ChatGPT for content automation, Meta Business Suite.

Work Experience

Lumina Goods (E-commerce)
Strong Middle SMM Specialist | Jan 2025 – May 2026
• Took full ownership of the brand's social media channels, scaling organic traffic and bridging the
gap with paid acquisition.
• Produced, scripted, and edited high-converting Reels and TikToks.
• Set up and optimized Meta Ads campaigns for e-commerce drops.
• Built a seamless pipeline for UGC content and influencer ROI tracking.
• Automated content planning and moderation workflows, saving over 10 hours weekly.

TechFlow Digital Agency
SMM Specialist | Jan 2024 – Dec 2024
• Managed social media accounts for diverse B2B clients.
• Created dynamic short-form video content.
• Assisted in launching targeted ad campaigns and monitored CPC/CTR.
• Conducted competitor analysis and applied insights.

Confidential Project (NDA)
Paid Social Specialist | Jun 2023 – Dec 2023
• Worked on traffic acquisition and paid social campaigns.
• Tested creative angles to reduce ad fatigue.
• Analyzed daily performance reports and scaled winners.
• Set up baseline tracking solutions.

Education
National Technical University "Kharkiv Polytechnic Institute"
Bachelor's Degree in Computer Science & Intelligent Systems

Certifications
• Meta Blueprint - Digital Marketing Associate
• Google Skillshop - Digital Marketing
• TikTok Academy - Creative Agency Partnership
• HubSpot Academy - Content Marketing Certification

Languages
• English - Intermediate(B1)
• Ukrainian - Native