Валерія

Valeriia Tonkoshtanova
Product Designer

experience
k .
ton o design
Merge Rocks - Product designer

April 2025 - November 2025 /in/valeriia-tonkoshtanova/
Bytek AI (Prediction Platform). Designed end-to-end UX flows for Signals Manager, including complex

conditional logic, triggers, match criteria, and integrations with Google Ads, Meta Ads, Zapier. Optimized
https://t.me/leraniielera
workflows for building automated signals — enabling users to create + deploy AI models with fewer

steps and higher accuracy. Create setup for AI models, dashboards.
.
design ton o k @gmail.com
Owkin -K Navigator. Designed critical parts of an advanced biomedical data platform for cohort
[відкрити контакти](див. вище в блоці «контактна інформація»)
exploration, multi-omics analysis, gene expression visualization, and biomarker discovery. Designed UX

flows for cohort creation, filtering logic (clinical data, omics data, gene signatures), and real-time

variable transformations. Reduced user cognitive load in high-complexity workflows. Added new

features such as signature builder, multi-omics integration, and batch plot editing. Figm a
Recall.ai. - an AI-powered knowledge base that captures content, generates summaries, creates
Edu c at i o n
connections, and supports learning with spaced repetition. Added customizable workflows (reordering/

moving tabs for personalized layouts). Improved usability across ingestion, summaries, chat, and notes.
Donetsk National University (DONNU)
Streamlined flows for saving, editing, organizing, and sharing content. Refined navigation and tagging to Master’s degree in Psychology
support the self-organizing knowledge base. Figm a
2010 - 2015

Special T UX Researcher. UX/UI Designer Beetroot Acadamy
May 2025 - August 2025
Frontend and WordPress Development
Led the full redesign of the company’s website, table configurator, product catalogue, contracts
2015
system, quoting flow, and account dashboard. Defined the new brand direction and improved
usability across all digital touchpoints (desktop, tablet, mobile).
Beetroot Acadamy
C onducted end-to-end UX research: stakeholder interviews, user segmentation, JTBD, UX audit, market
& competitive analysis (8 brands), and survey analytics. Web Design
W orked with platform analytics to identify critical metrics: search drop-off, catalogue bounce rate, 2016
configurator abandonment, slow quote creation, unclear navigation.
Coursera
D elivered a company-wide rebranding: softer, more calm, feminine visual language, new color system,
typography, and UI components. UX UI Design, Product Design, Research
Rebuilt the IA to support diverse user groups (dealers, architects, designers, end users). 2017, 2019

D esigned an improved product catalogue, filtering system, and comparison tool.
Redesigned the table configurator to streamline comple x configurations (sizes, bases, shapes,
laminates, edges, accessories, power, data, etc).
I n dust ry K n owl e dg e
Improved workflows for quoting, contracts, checkout, and order management, reducing friction and
improving clarity.
Product Design UX/UI Design
D esigned a modern admin experience for managing pricing, SKUs, configurations, users, etc.
UX Research UX Audit S aaS
Wizeclub Academy UX/UI Mentor

April 2023 - October 2025 Dashboard Le an UX Testing

Phenix Agency a a
Product m n ger, UX/UI Designer Interaction Design y
Protot ping

September 2023 - April 2024
User Flows Usability Heuristics
IRIS CRM Le ad Product Designer
Accessibilit y CRM Accessibilit y
September 2021 - August 2023

Led the redesign of a large enterprise CRM used by payment processors and operations teams. Design System Web/mobile App
Modernized UI, improved usability across all modules, and introduced accessibility-first design.

D elivered a full-system redesign (leads, merchants, reporting, dashboards, residuals, appointment

Tools & T ec h n olog ie s
board).

B uilt a unified design system (tables, inputs, filters, charts, widgets, multi-step flows).
Added accessibility + customization features (themes, contrast, scalable typography).
a
Figm , Fr amer, InVision, Miro, Notion, GA,
Simplified comple x workflows to reduce cognitive load and improve task completion.
Amplitude, Hotjar, ChatGPT, Claude, Figma AI,
Ran :
continuous feedback cycles with internal teams and customers collecting insights, testing
prototypes, validating usability, iterating solutions
Galileo AI, Midjourney, Jira, Clickup, Confluence

Loonar Agency UI/UX design
July 2019 - September 2021
L a n guag e s
LetLear n - Edtech startup UI/UX design
Febru ary 2018 - June 2019 Ukrainian (native)
English (B2)
West Art UI/UX design
March 2017 - October 2018

Social center. y h
Ps c ologist

June 2015 - Dec 2015