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Досвід роботи

Data analyst

з 01.2026 по 07.2026 (7 місяців)
NDA, Дистанційно (Маркетинг, реклама, PR)

•Analyzed advertising campaign performance across multiple GEOs, creatives, placements, traffic sources, and time periods, tracking key metrics (CTR, CPC, CPM, CPA, ROAS, LTV) to optimize traffic quality and budget allocation.
•Developed interactive Power BI dashboards for marketing performance
monitoring, integrating data from multiple sources to provide real-time KPI visibility and support data-driven business decisions.
•Evaluated campaign performance through A/B testing and in-depth analysis, identifying high-performing creatives, placements, and traffic sources while uncovering optimization opportunities.
•Developed Python scripts to automate data collection, transformation, and reporting workflows, reducing manual effort and improving reporting
efficiency.
•Cleaned, transformed, and consolidated marketing data from multiple
platforms, ensuring data quality and consistency for reporting and analytical workflows.
•Prepared analytical reports, identified trends and performance patterns, and delivered actionable insights to improve campaign effectiveness and
marketing ROI.

Знання і навички

• SQL
• MS Power BI
• MS Excel
• Google Sheets
• Python
• DAX
• Power Query
• Data analysis
• Data visualization
• Dashboard Development
• ETL
• Data Modeling
• Data Cleaning
• Data Transformation
• Reporting
• KPI Analysis
• Business Intelligence
• Marketing Analytics
• A/B testing
• Cohort Analysis
• Process Automation
• Git
• Pandas
• Pivot Tables

Знання мов

• Англійська — середній
• Українська — вільно