Контактна інформація

Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/2394497/

Досвід роботи

Chief eCommerce Officer

з 08.2017 по 06.2018 (11 місяців)
Palma Group, Київ (Children's products, Import \ Export, Cosmetics, Food additives, Medical equipment))

Tasks:
Creation and organization of work of projects of the group of companies
http://palmagroup.com.ua/, https://ils-3pl.com.ua/, http: //palmira.company/, http://medpharcom.com.ua/
https://megatrans.odessa.ua/, https: //drybears.com

a) prepared a TOR to refine and correct errors on the sites.

b) Search and training of the project's working team, programmers, sales managers, content managers, SEO specialists, internet marketers, attraction and interaction with remote access workers.

c) optimization of the product range, pricing.

d) In conjunction with the Financial Service, prepare reports on financial and economic indicators.

e) Monitoring and setting tasks for a group of content managers, SEO-specialists, SMM -specialists in website optimization and content, necessary content (reviews, articles, descriptions of goods and services, product design, product offers, etc.)

f) Monitoring and setting tasks for programmers to optimize the site according to the requirements of search engines in order to increase traffic to the site

g) Budgeting costs for households. need a project (consumables, office, communication costs, etc.)

h) Together with the company's management, the preparation of a development strategy, marketing plans, and project work.

i) Search for new solutions for the development of projects negotiations with potential partners, vendors, etc.

k) Monitoring and development of TK for writing new sites. taking into account the wishes of sales managers, SEO tasks, increase in speed of work and usability.

Chief eCommerce Officer

з 10.2016 по 05.2017 (8 місяців)
LLC "Company New Time" , stores "Zifferblatt" ,www.zifferblatt.ua , www.tissot.ua , www.swatch.ua, Київ ((Wholesale trade / Distribution / Import-export / Watch industry))

Tasks:
Creation and organization of work projects wwww.zifferblatt.ua, www.tissot.ua, www.swatch.ua, www.zifferblatt.com, www.m1watchshop.com from the "embryonic state" to the state of the workers selling projects.

a) prepared a TK to refine and correct errors on the sites.

b) Search and training of the project's working team, programmers, sales managers, content managers, SEO specialists, internet marketers, attraction and interaction with remote access workers.

c) Together with the Brand managers of the company, optimization of the product range, pricing.

d) In conjunction with the Financial Service, prepare reports on financial and economic indicators.

e) Monitoring and setting tasks for a group of content managers, SEO-specialists, SMM -specialists in website optimization and content, necessary content (reviews, articles, descriptions of goods and services, product design, product offers, etc.)

f) Monitoring and setting tasks for programmers to optimize the site according to the requirements of search engines in order to increase traffic to the site

g) Budgeting costs for households. need a project (consumables, office, communication costs, etc.)

h) Together with the company's management, the preparation of a development strategy, marketing plans, and project work.

i) Search for new solutions for the development of projects negotiations with potential partners, vendors, etc.

k) Monitoring and development of TK for writing new sites. taking into account the wishes of sales managers, SEO tasks, increase in speed of work and usability.


Progress:


In a short time, the back-office team was prepared and equipped with the necessary knowledge and skills, able to autonomously cope with tasks of varying degrees of complexity.

Website development has been carried out, business processes and communications have been established with related departments of the company.
After significant improvements, the sites www.zifferblatt.ua, zifferblatt.com, www.tissot.ua, www.m1watchshop.com, client and server parts were commissioned. Sites are filled with goods and services for the purpose of their implementation


The range of product categories has been expanded, sales figures in units and cash equivalent have increased by 25% or more.
Website attendance at www.swatch.ua since October 2016. in May 2017 reached 200,000 users, www.zifferblatt.ua - 50,000 users, www.tissot.ua - 150,000 users, www.zifferblatt.com -84,000 users, www.m1watchshop.com -3600 users (April, May )

Chief eCommerce Officer

з 02.2015 по 10.2016 (1 рік 9 місяців)
https://zhuk.ua/, Львів (Retail)

Tasks:
Creation and organization of the project wwww.zhuk.ua with the "embryonic state".
a) prepared TK for revision and correction of errors on the site zhuk.ua

b) Search and training of the project team, programmers, sales managers, content managers, SEO specialists, Internet marketers, accounting and logistics specialists, product purchasing specialists, attraction and interaction with remote access workers.

c) Together with the company's Legal Service, signing contracts with suppliers necessary for the implementation of goods and materials.

d) Together with the Security Service of the company, the organization of security of inventories, in the office online store.


e) Monitoring and setting tasks for a group of content managers, for optimizing and filling the site with necessary content (reviews, articles, description of goods and services, design of promotional offers, etc.)

f) Monitoring and setting tasks for the SEO specialist for website optimization according to the requirements of search engines in order to increase traffic to the website

g) Budgeting costs for households. need a project (consumables, office, communication costs, etc.)

h) Together with the internet marketer and the marketing department, develop and monitor the implementation of the marketing plan.


i) Search for new solutions for the development of the project, negotiations with potential partners, vendors, etc.

k) Monitoring and development of TK for writing a new site. taking into account the wishes of sales managers, SEO tasks, increase in speed of work and usability.

l) Preparation of documents and lease of the first order domain (www.zhuk.ua)

m) Preparation and control of the TK for the transfer of the site to the domain of the first order, without loss of reference mass.


Progress:


In a short time, the back-office team was prepared and equipped with the necessary knowledge and skills, able to autonomously cope with tasks of varying degrees of complexity.
A move was made to the "open space" room with full equipment with the necessary equipment for full-fledged functioning, managers' workplaces were prepared, goods and materials were preserved, business processes and communications with related departments of the company were established.

After significant improvements, the site www.zhuk.ua, client and server parts was commissioned. The site is filled with goods and services for the purpose of their implementation.
Expansion of the range from product categories 2 categories to 45.
The increase in attendance from the start of the project to October 2016, more than 4200%.
The increase in marginal revenue and turnover from the start of the project to October 2016, more than 720%

Знання і навички

• 1С
• Пользователь ПК
• Знание офисных программ
• Google Ads
• SEO
• SMM
• CMS
• База данных

Додаткова інформація

Curriculum Vitae

PERSONAL INFORMATION Igor Makarenko
[відкрити контакти](див. вище в блоці «контактна інформація»)
[відкрити контакти](див. вище в блоці «контактна інформація»)

JOB APPLIED FOR Chief Internet Project Manager (ecommerce field)

WORK EXPERIENCE

09/2002–06/2004 Sales assistant
Eldorado
To fulfill the sales plan
Working within established guidelines , particularly with brands
Reporting discrepancies and problems to the supervisor
Accomplishments: the company took 3rd place in sales competition (Russia, Ukraine)

06/2004–11/2005 Head of the electronics store 'Portal'
'Foxtrot', Odessa (Ukraine)
B2C trade:
Responsible for the daily managing of staff and the assigning of duties.
Managing and motivating staff to increase sales and ensure store efficiency.
Analysing store sales figures.
Developing, researching and implementing marketing strategies.
Maintaining awareness of market trends and monitoring local competitors.
Manage and address shrinkage and stock loss.
Maintaining accurate records of all pricings, sales, and activity reports.
Ensuring all corporate and local regulations and procedures are met and complied with.

12/2005–10/2006 Deputy director of the supermarket
Foxtrot, Odessa (Ukraine)
-The achievement of store sales & KPI's
-Store presentation and the up keep of store standards & H/S
-Coaching, mentoring, motivating and inspiring a large number of staff
-The merchandising, layout and promotional activities of products
-Stock control/ordering & management of controllable costs within budget

11/2006–09/2008 Category Brand Manager
Foxtrot, Odessa (Ukraine)
Responsible for coordinating all product information related to cost and retail maintenance between
Logistics,
Merchandising Systems,
Sales Promotion, and Category Management,
Oversaw the stock replenishment and managed inventory levels maintaining accurate and efficient
product flow to all stores

10/2008–04/2012 Head of the ecommerce department (Crimea and southern Ukraine)
Foxtrot, Odessa (Ukraine)
B2B, B2C trade:
Developed various strategies for sales.
Coordinated with marketing and trade teams and developed various strategies to increase
optimization.
Monitored projects and ensured compliance with global processes.
Analyzed results of all trade promotion activities conducted.
Maintained records of sample requests and kept tracks of same.
Forecasted and maintained all sales related data.

08/2012–02/2013 Purchasing Manager
E-ton (Citrus), Odessa (Ukraine)
B2B, B2C trade:
- KPI's
-Store presentation and the up keep of store standards & H/S
-Coaching, mentoring, motivating and inspiring a large number of staff
-The merchandising, layout and promotional activities of products
-Stock control/ordering & management of controllable costs within budget

09/2013–12/2013Head of the WWW.MOGOL.KZ
Creationand managing the internet project WWW.MOGOL.KZ
Managing staff to ensure that all milestones are achieved within the agreed timeframes.
Ensuring effective quality control processes are in place to monitor deliverables produced.
Maintaining client relationships.
Responsible for identifying, analyzing, measuring and managing project risks.
Ensuring that projects conform to required standards.
Conducting regular impact analysis in order to assess the consequences of the project deliverables on
other sections of the business.
Keeping accurate administrative records of expenditure, accounting, costing and billing.
Assisting the technical team in their design and development tasks.
Producing project definitions to include validated functional requirements, scope, roles,
responsibilities, budgets, timescales and resources.

EDUCATION AND TRAINING

09/1999–07/2005
The Odessa I.I.Mechnikov National University, Institute of Mathematics, Economics and Mechanics,
specialization: computer systems and networks, Odessa (Ukraine)
2002–2004
Computer Academy 'Step', Odessa (Ukraine)
2004–2012
Training centre of 'Foxtrot', Odessa (Ukraine)

Curriculum Vitae Igor Makarenko
PERSONAL SKILLS

Mother tongue(s) Russian
Other language(s) UNDERSTANDING SPEAKING WRITING
Listening Reading Spoken interaction Spoken production
Ukrainian C2 C2 C2 C2 C2
English C1 C1 C1 C1 C1
Hebrew C1 C1 C1 C1 C1
Levels: A1/A2: Basic user - B1/B2: Independent user - C1/C2: Proficient user
Common European Framework of Reference for Languages
Computer skills Office suite, 7.7 1C, 1C 8, CMS applications, GoogleAdwords, SMM, SEO, Database