Контактна інформація

Шукач вказав телефон та ел. пошту.

Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/2486411

Досвід роботи

Client Service Director

з 11.2015 по 05.2017 (1 рік 6 місяців)
Promo, Киев (Performance marketing)

Agile ambassador and SCRUM-master.
Excel in people management.
Guidance and development of teams - inspire, motivate and lead them. To earn high teams velocity and NPS.
Supply agency with revenue and clients satisfaction.
Assigning appropriate team members to projects and accounts, resolving critical issues, carrying out appraisals and personal development (setting and reviewing targets etc.), and recruitment of new team members alongside the principals.
Managing 8 service delivery teams: 50+ people.

Marketing consultant.

з 09.2014 по нині (9 років 8 місяців)
One2, Kiev (Marketing consulting)

Design business strategy, product evolution stages.
Screening business needs of the company.
Searching for the product pacemakers and key-features, ideas for the new foreign markets.
SWOT-analysis
Research and determination of the most appropriate market for the product launch.
Marketing strategy elaboration. Marketing mix. Annual marketing budget forecasting.
Digital strategy developing. The Internet appearance in various channels.
Key business indicator blueprint: market share, revenue, expenses.
Profit and Losses calculation.
Business model and monetization politics developing.

Head of marketing communication department.

з 04.2013 по 04.2014 (1 рік)
BitBank, Kiev (First branchless bank in Ukraine. Bitcredit.com.ua)

Development marketing strategy for the unique brand-new product.
Product essence and brand statement development.
Design of universal communication platform for the parent brand.
Advocate the strategy and PNL for the shareholders.
Insights analysis in order to identify customer purchase behavior in details.
Marketing mix planing and implementation.
Channels and tools testing: DM, PR, SMM, E-mail marketing, CPM, CPC, CPA, Outbound call-centr.
Devise strategies to drive online traffic to the website.
Development of the customer journey and proposition for our customers.
CRM system model design.
Mobile App prototype preparation.
Searching for optimization tools for website (usability, conversation rate and etc).
Sales funnel deep analysis, evaluation of the effectiveness of campaigns.
ROI calculation to increase performance and effectiveness of the campaigns.
Searching, negotiation and managing new partners and suppliers.
Design and managing marcom department.

Head of internet-marketing service.

з 02.2012 по 02.2013 (1 рік)
Group of Companies Foxtrot. (Household appliance retailer)

Implementation strategy for Foxtrot brand development in internet-channel.
Implementation and evaluation of the effectiveness of online campaigns.
Market analysis and competitors marketing activities.
Day-to-Day web- and sales-analysis.
New marketing tools development.
Develop and manage digital marketing campaigns to drive leads Increase revenue and profitability of existing products.
Plan, schedule and create content for targeted digital campaigns - creating specific web landing pages where required.
Development and launch mobile app, unique user experience through Augmented Reality.
Support and development of private labels’s websites.
Forecast sales and marketing budget.
Managing team of 4 people: SMM-specialist, promo-manager, SEO-specialist and content-manager.

Brand Manager TM “FoxMart”

з 10.2010 по 02.2012 (1 рік 4 місяці)
Group of Companies Foxtrot. (Household appliance supermarket – 35 shops hall over Ukraine and 2 shops in Moldova.)

Marketing strategy development and implementation.
Digital relaunch strategy and new concept development.
Yearly action plan development and implementation.
Development communication platform and new brand style.
Responsible for marketing budget planning.
Responsible for sells plan execution, development and implementation of extra promo activities.
ROI calculation.
Advertising campaign preparation: TV’c, OOH, BTL activities, Instore promo, Internet-marketing tools.
Evaluation of 3rd parties proposals on new business opportunities.
Managing the creative agency team.
Managing team of 2 people - Brand Manager Assistant.

Djuice junior brand manager

з 07.2009 по 07.2010 (1 рік)
Kyivstar (Telecommunications and networking)

Responsible for marketing promotions implementation.
Development of communicational platform.
Deep communication analysis (pre and post test).
Customer behavior and insights analysis.
Media budget optimization, searching for new media channels.
KPIs.
Evaluation of 3rd parties proposals on new business opportunities.
Managing the creative agency team

Junior brand manager TM"Kyivstar Business"

з 10.2008 по 06.2009 (8 місяців)
Kyivstar (Telecommunications and networking)

Responsible for the implementation of promotional campaigns in Small and Medium Enterprises (SME) and Large Accounts (LA) segments.
Deep insights analysis in order to identify customer purchase behavior in details.
Briefing all functional divisions on execution of communicational plan.
Evaluation of 3rd parties proposals on new business opportunities.
Experience in One2One communication with LA segm

Освіта

NTUU “KPI”

Institute of energy management and energy saving. , Kiev
Вища, з 2000 по 2006 (5 років 5 місяців)

Знання мов

• Англійська — просунутий
• Українська — вільно
• Російська — вільно

Додаткова інформація

Passionate for business professional and hungry marketing rock-star with 10 years experience. True hustler – entrepreneurial and effective. Autonomy and pro-activity is my second nature. Self-motivated manager capable to inspire and generate non standard approaches in projects and operational work. Great team player in cross functional environment. I’ve been building and implementing marketing strategies for various markets. Proving the ideas and PNL to business owners and CXO-level managers.