Контактна інформація

Шукач вказав телефон та ел. пошту.

Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/5422684/

Знання і навички

• Ability to analyze
• draw.io
• MS Excel
• Google
• Google Analytics
• Jira
• SQL
• Trello
• Project managament
• Product management
• CSS
• HTML
• SEO
• Contextual advertising
• SMM

Додаткова інформація

I have been working as SEO Lead for 2 years and more than a 4 years as SEO Specialist.

Looking for a part time position as a SEO specialist or consultant.


==PRODUCT MANAGER==
from 05.2017 to 12.2018 (1 year 7 months)
Lalafo, Kiev (Free Classifieds)

As a Product Manager I worked on 3 areas.
1. Product Redesign
At the stage of becoming a startup, all platforms were made quickly and by different teams. As a result, the UI / UX were different depending on the platform.

Problems:
- extremely difficult to scale product
- expensive to maintain the product

What we did by 8 month:
- implemented a new identical UI / UX on mobile platforms (android, Ios, mobile web)
- created product documentation as a single place of truth
- increased the base metrics, despite the new design

2. Money Growth
The goal was to create independent team for increasing revenue.
What we have done:
- implemented data pipeline for split testing
- formed backlog (through the design sprints)
- implemented OKR's system
- increased the average check (packages of paid features, added another funnel)

What I've done:
- responsible for backlog (project preparation, analysis, verification, user stories)
- team management (stand-ups, retrospectives, 121)
- search for growth points (competitor analysis, product analytics)
- optimization of processes from idea to implementation
- moderation and facilitation of project / problem meetings
- voice of the ceo
- hypothesis testing
- interview with users

3. SEO adminpanel
Goal: automate all we can in SEO
What was done:
- basic seo elements were under controll from admin panel and automatically generated for other countries
- new instrument for creation landing pages based on tags (semi automacal)

What I've done:
- prototyped admin panel
- created logic of the admin panel and its elements
- came up with a tool for semi-automating creation of new pages

===SEO LEAD===
from 04.2016 to 05.2017 (1 year 1 month)
Lalafo, Kiev (Free Classifieds)
Lalafo is CTC Marketplace where you can get extra cash selling your used stuff.
My Goal was to provide strong SEO Support and get organic traffic from Search Engines in Central Asia and Europe.

Responsibilities:
- defining SEO strategy
- keyword analysis
- keyword clustering
- SEO admin panel creation (functionalities, architecture, mock-up)
- On-page SEO (title, description, h1, seo texts management)
- copyrighting (seo texts)
- SEO analytics (defining growth points)
- tags collecting
- tag management system creation (cleaning, distribution)
- directory structure optimization and analysis

Projects
- admin panel for SEO Tasks
- meta data management system
- tags management system
- SEO texts creation
- Category management


===SEO Marketer===
Unispan
from 07.2015 to 03.2016 (8 months)
Organic Promotion: agreemarket.com.ua

Project Management
Definition of project objectives
Setting and control designers, programmers and copywriters.

SEO Responsibilities
- Competitor analysis
- Internal website optimization

According to the project, basic settings have been made, namely:
- Meta tags are registered
- Removed duplicates meta tags
- Removed duplicates pages
- Auto-tuned meta descriptions
- Added SEO texts for the main categories
- Implemented Internal linkbuilding
- Decreased website errors

Achievements:
Increased store profits in 10 times
Increased traffic in 652%

Beonline Digital Agency
Product Management: SEO Product Creation for Dubai region
Project Management: Create business process inside agency
Business consultancy: Web agency promotion, implementation best practices in digital marketing instruments

===Internet Marketing Manager===
from 04.2015 to 08.2015 (4 months)
funticket.com.ua, (e-commerce)
- create marketing strategy
- organize work flow with Korean developers
- test hypothesis
- organize marketing activities

===Seo specialist===
from 12.2014 to 04.2015 (4 months)
https://modnakasta.ua, (e-commerce)


Result:
- a strategy has been created and approved
- organic traffic grew by 7%, only through internal optimization
- the correct communication line was set up between business, programmers, copywriters

===Seo specialist===
from 10.2012 to 09.2016 (3 years 11 months)
self employed, digital