Rihards

RIHARDS
FRIDENBERGS
COMMUNICATION
SPECIALIST

PROFESSIONAL PROFILE SKILLS
Marketing and communication specialist with extensive work team management
experience in international companies in Europe. Profile - team development of communication
management, new product launch, development and strategies
high stress tolerance
management of communication strategies, development and
time management
implementation of creative concepts. ability to travel
driver's license
WORK EXPERIENCE good computer skills
ability to work in a team and
independently
Board member / Communication specialist ability to organize and manage events
March 7TH / 2022 - until now quickly learn new skills
Communications agency - development of communication good sense of style
strategies, development of creative concepts, organization and content production for social media
management of charity projects to provide support for Ukraine.

Marketing director
LANGUAGES
Latvian - Native / Bilingual Proficiency
HC Dinamo Riga / 2016-2022
English - Professional Working Proficiency
The largest ice hockey club in the Baltics - management of the
russian - Professional Working Proficiency
club's rebranding process, development and management of (not prefer)
communication strategy, cooperation with marketing Ukrainian - Elementary Proficiency
departments of hockey clubs in other countries, organization of German - Elementary Proficiency
events, management of photo shoots, filming, etc.

Brand development director DIGITAL
DR Shop / 2016-2022 Good skills in working with Power Point,
Sports marketing agency - development, production and Excel, Canvas, many online file editing
tools, including photo and video
distribution of sports team souvenir lines and clothing lines, as
processing tools.
well as management of marketing activities to support sales.

Head of marketing and sales AWARDS
Inbox / 2015-2016
The largest web resource in Latvia - platform development,
Reklamazaurs
new product introduction, advertising product pricing policy First place in the local outdoor
advertising competition,
development, marketing project management.
category - light installations
Managing partner / Media director 2012
Initiative Latvia / 2012-2015
International media agency - team management, working with Publicum Group
the agency's largest clients, negotiating prices with leading Best employee of the year
national media corporations. across Baltics
2011
Managing partner / Creative director Young Lions
Brand Republic / 2010-2012 Winner of the selection
Pan Baltic advertising agency - team management, competition in Latvia, official
development of creative concepts, work with biggest clients, representative of Latvia in
cooperation with network agencies in the Baltics. France
2010
Account director
Mindshare / 2007-2010
International media agency - development of communication
HOBBIES
strategies, cooperation with media channels, cooperation with mountain bike marathons
other agencies involved by the client. beach volleyball
winter swimming
chess
INDUSTRY-RELATED EXPERIENCE photography
crafts
Board member – representative of digital youngtimer cars
industry
Latvian Advertising Association / 2016
PERSONAL
Official representative in Latvia
Cannes Lions international advertising festival / 2015-2016
PROFILE
The most important thing in my life is
Member my kids and the closeest circle of people
for whom i am responsible.
Latvian Art Directors club / 2010-2016
I have always valued in people their
Winner of the selection competition in Latvia, ability to think and ability to learn new
official representative of Latvia in France skills more than educational documents.
My most important qualities are loyalty,
Cannes Lions Young Lions / 2010 ability to listen, and the will to help
others without expecting a reward.

SOCIAL ACTIVITIES (ACTUAL)
Volunteer in Ukraine
Organization "Вінявські пагорби" / 2025 - until now

Military
National armed forces of Latvia / 2022 - until now

Volunteer in Latvia
Society “Tavi Draugi” / 2022 - until now

EDUCATION
Riga 49th Secondary Faculty of Economics,
School University of Latvia
secondary education incomplete higher education
1988 / 2000 2000 / 2003

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