Катерина

KATERYNA HUROVA
Marketi ng Manager

Telegram: @katyahurova WORK EXPERIENCE
E-mail: [відкрити контакти](див. вище в блоці «контактна інформація»)
Phone number: [відкрити контакти](див. вище в блоці «контактна інформація») Kevych Solutions 2024 – PRESENT
LinkedIn: Marketing Manager/ Lead Generation Manager
[відкрити контакти](див. вище в блоці «контактна інформація»)
na-hurova-3b7509273/
Managed content strategy across LinkedIn, website, blog, and
case studies, supporting brand awareness, organic visibility, and
lead generation.
Improved website structure, content, and SEO, and supported GEO
LANGUAGES initiatives to strengthen brand visibility across search engines and
AI-powered discovery platforms.
English: Upper-Intermediate/ Strengthened international brand positioning and value
Advance propositions for software development services.
Ukrainian: Native Managed third-party company profiles and review-platform
German : Elementary presence across Clutch, GoodFirms, TechBehemoths, and
TechReviewer.
Developed sales enablement materials, including pitch decks,
commercial proposals, service presentations, and client case
studies.
EDUCATION Supported employer branding and executive thought leadership
2021-2025 through content for company leadership and corporate marketing
initiatives.
IVAN FRANKO NATIONAL
Analyzed marketing and lead generation performance to identify
UNIVERSITY OF LVIV
opportunities for campaign optimization and funnel improvement
BACHELOR OF FINANCE, Built and scaled a multichannel B2B lead generation system across
CUSTOMS AND TAXES LinkedIn, email outreach, and inbound platforms for an IT
outsourcing company.
Developed and executed marketing initiatives targeting SMB and
mid-market clients, including ICP research, audience
segmentation, personalized outreach, lead nurturing, and CRM
COURSES pipeline management.
Kaban Management 2026 – PRESENT
SEO COURSE FOR BEGINNERS
Marketing Manager
Ahrefs (2026)
Develop product positioning and messaging for a work
LINKEDIN MARKETING COURSE management platform targeting technology companies.
HubSpot Academy (2025) Create marketing content and promotional materials for
digital channels and industry events.
DIGITAL MARKETING
Communicate product value propositions and key features
Prometheus (2025) to business audiences, including founders, CEOs, HR
leaders, project managers, and account managers.
Support brand awareness, product marketing, and lead
generation through content and campaign initiatives.

KATERYNA HUROVA
Marketi ng Manager

SKILLS WORK EXPERIENCE

B2B Marketing Inforce 2024-2024
Lead Generation Manager
Lead Generation
Digital Marketing proficiently engage with Upwork clients, actively listening
to their project needs and crafting customized, persuasive
SEO & GEO
proposals;
Content Marketing created personalized messages and tailored emails for
Marketing Strategy multichannel sequences;
showcased strong analytical skills, attention to detail, and
Market Research & ICP ability to work effectively in a team.
CRM & Pipeline Management
AngelLeads 2023-2024
Marketing Analytics Lead Generation Manager
Sales Enablement searching for potential customers from open sources on
Brand Positioning the Internet;
work with Linkedin, Facebook, snovio, Instagram, Google;
AI Marketing Tools
make reports in Google Sheets:
generate and verificate corporate emails;
works with triggers and conditions;
check reports other workers.