Катерина

Kateryna Paievska
Address: Naukova 55 St., Lviv, Ukraine
Email address: [відкрити контакти](див. вище в блоці «контактна інформація»)
Phone number: [відкрити контакти](див. вище в блоці «контактна інформація»)
Gender: Female Date of birth: 15/08/2004 Nationality: Ukrainian
WORK EXPERIENCE [03/09/2022 – 15/02/2023 ] Social Media Marketing Specialist
Pub Good Friend, Pub Good Friend 2, Pub Good Friend 3, Hashtag Lounge bar, Hashtag 2.0, Hash rest&bar
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Creating and publishing content on Instagram, Facebook, to grow an audience. Organization photo session for Instagram, Facebook, Google page.
[ 20/06/2022 – 15.09.2022 ] Admission committee
Lviv Polytechnic University
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Assistance to applicants in submitting documents, keeping records of submitted applications

[ 01/03/2023 –…] Customer Support
BPO “YOURCALL”
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Consultation and support of customers on the way from choosing the right product to purchasing and delivering the goods, quick resolution of any issue that the customer may have during the ordering and delivery process.

[ 23/01/2024–27.02.2024] Social Media Marketing Specialist
ProBusiness Club, Kapitel Repair and construction company
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Creating and publishing content on Instagram, Facebook, to grow an audience. Organization photo session for Instagram, Facebook, Google page.
[ 11/03/2024–11.06.2024] Social Media Marketing Specialist
Svizhist’ store
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Creating and publishing content on Instagram, Facebook, to grow an audience. Organization photo session for Instagram, Facebook, Google page.
[ 17/09/2024–now] Social Media Marketing Specialist& Creative Strategist & Communications Specialist
Youth organization Tvory
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Creating, planning, and publishing content on Instagram, Facebook, LinkedIn, and Telegram to grow, engage, and retain the audience. Acting as a content creator during events, including live coverage, photo and video content production. Shooting, editing, and post-producing videos, as well as writing scripts and storytelling concepts for digital content. Developing communication and SMM strategies, analysing performance metrics, and optimising content based on insights. Organising and coordinating photo sessions for social media platforms and Google Business pages. Preparing technical briefs (T&Cs) for designers and coordinating visual communication. Communicating with media partners, writing and distributing press releases, and supporting external communications. Actively participating in the development of overall communication and event strategies for the organisation.
[ 17/09/2025–now] Social Media Marketing Specialist& Creative Strategist & Communications Specialist
Dysarium
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Creating, planning, and publishing content on Instagram, Facebook, LinkedIn, and Telegram to grow, engage, and retain the audience. Acting as a content creator during events, including live coverage, photo and video content production. Shooting, editing, and post-producing videos, as well as writing scripts and storytelling concepts for digital content. Developing communication and SMM strategies, analysing performance metrics, and optimising content based on insights. Organising and coordinating photo sessions for social media platforms and Google Business pages. Preparing technical briefs (T&Cs) for designers and coordinating visual communication. Communicating with media partners, writing and distributing press releases, and supporting external communications. Actively participating in the development of overall communication and event strategies for the organisation.
[ 17/09/2025–27/04/2026] Marketing Manager & Creative Strategist & Communications Specialist
House events
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Developing and implementing SMM and marketing strategies aligned with event goals, target audiences, and brand positioning.Planning, organising, and coordinating event-related content and digital campaigns across social media platforms.Creating, editing, and publishing content on Instagram, Facebook, and Telegram to promote events and engage audiences.Acting as an in-house content creator, including photo and video production and live coverage during events.Writing copy and scripts for social media posts, stories, reels, and promotional materials.Collaborating with a targeting specialist to define campaign objectives, audiences, and optimise performance.Developing visual concepts for events, and preparing detailed technical briefs for designers (digital assets, event branding, visuals).Managing email marketing campaigns related to events, including content planning and audience communication.Analysing SMM and marketing performance metrics to optimise content, campaigns, and overall communication strategy.Actively contributing to the development of overall event and marketing strategies within the organisation.

[03/2026–Present] Creative Manager OL Science & Tech Fest
City: Lviv
Country: Ukraine
Main activities and responsibilities:
Developing campaign concepts, communication narratives, and creative positioning for the festival.
Managing cross-functional creative teams including designers, SMM managers, PR specialists, marketers, and production teams.
Creating messaging systems and creative hooks focused on making science emotionally engaging and culturally relevant.
Coordinating visual communication across social media, PR, outdoor placements, print materials, and festival branding.
Developing technical briefs, campaign rollouts, and communication guidelines for creative teams and partners.
Managing budgeting and operational planning for the creative and communication direction of the festival.
Contributing to social-first campaigns, PR strategy, registration communication, and integrated festival marketing activities.

EDUCATION AND TRAINING
[ 01/09/2025 – now] MBA (Master of Business Administration)
Lviv Polytechnic National University https://lpnu.ua/
Address: Stepana Bandery St., 79013, Lviv, Ukraine
[ 01/09/2021 – 01.06. 2025] International Economic Relations
Lviv Polytechnic National University https://lpnu.ua/
Address: Stepana Bandery St., 79013, Lviv, Ukraine
[ 04/08/2023 –08/03/2024] Università degli Studi di Perugia
The University of Perugia https://www.unipg.it
Address: Piazza dell'Università, 1 - 06121 Perugia, Italy
[ 01/09/2010 – 31/05/2021 ] School
Lviv Vasyl Symonenko Lyceum
Address: Vasyl Symonenko 6 St., 79000, Lviv, Ukraine

[ 30/10/2023 – 10/12/2023 ] The Instapreneurs Marketing Star(t) courses
[ 15/10/2024 – 15/11/2024 ] Basic Youth Worker Training Course by the Ministry of Youth and Sports of Ukraine

LANGUAGE SKILLS
Mother tongue(s): Ukrainian
Other language(s):
English B2
German А2+
Poland B1
Italian A2
DIGITAL SKILLS
Microsoft Word | Microsoft Excel | Gmail | PowerPoint | Social Media (Facebook,
Twitter, Instagram) | Photo Video Editing | Google Drive | Decision-making | Figma | Microsoft Project |LinkedIn | CRM (Greyhound, Asana, 1c) | Notion | SendPulse | Meta Business Suite / Meta Ads Manager |Google Analytics | Google Search Console |CapCut |Trello | Google Calendar | Canva

DRIVING LICENCE
Cars: B

COMMUNICATION AND
INTERPERSONAL SKILLS
Goal-focused, Organized, Analytical skills, Communication skills,
Researching, Planning
EXTRACURRICULAR ACTIVITIES
• Volunteer at the Center for Humanitarian Aid at the Lviv Polytechnic University
• Part of student government named “Profburo INEM” that specializes in organization events for students , Head of information department, which specialized in dissemination of information about my institute of economics and management