Особисті дані приховані

SOFIIA PACHKOVSKA
Lead Gen Specialist
I'm a Lead Generation Specialist with 3 years of experience helping
companies connect with the right decision-makers through targeted
LinkedIn outreach. I enjoy the research side of the job just as much as the
outreach - digging into industries, understanding what makes a lead a
good fit, and building campaigns that actually convert.

Work experience

Copywriter 2022 – 2023
Personal details
Freelance
[відкрити контакти](див. вище в блоці «контактна інформація») I created engaging, well-researched content on various topics, including
compelling headlines, meta titles, and descriptions optimized for SEO. I
[відкрити контакти](див. вище в блоці «контактна інформація») consistently followed style guidelines and met deadlines with high-quality
work.
sofiia_pachkovska

Lviv Lead Gen Specialist August 2023 - December 2024

Camny.ai

Skills As a Lead Gen Specialist at Camny.ai, a healthcare-focused product
company, I used LinkedIn and Sales Navigator to research the market and
identify high-quality leads aligned with our business goals. I also selected
Cold LinkedIn & Email Outreach and prepared leads for exhibitions and events, sourcing valuable contacts
from major companies and uncovering partnership opportunities. My
Account-Based Marketing (ABM) efforts helped drive new business, expand our network within the
Lead Qualification & Prospecting healthcare industry, and maintain strong, ongoing relationships with leads.
Personalization & Campaign
Optimization Lead Gen Specialist January 2025 - September 2026
Data Analysis & Pipeline Management Computools
LinkedIn Sales Navigator
Joined Computools, a global software development and IT consulting company
Apollo.io / Snov.io / Reply.io serving Fortune 500 clients including Visa, Epson, and IBM, to generate qualified
HubSpot / Salesforce B2B leads across industries such as finance, healthcare, retail, logistics, energy,
and manufacturing.

Language skills Built and managed outreach campaigns targeting senior decision-makers globally,
from initial prospecting through to handoff with the sales team, while

English - C1 continuously refining targeting and segmentation to improve lead quality and

German - A2 conversion.

Ukrainian - Native Key Responsibilities
Researched and identified decision-makers (C-level executives, CTOs, IT
directors) across target industries and regions
Education Executed multi-channel outreach campaigns via LinkedIn and email
Qualified leads based on digital transformation needs and custom
2021 - 2025 development requirements
Lviv Polytechic National University Managed CRM pipeline and scheduled discovery calls for the sales team
Faculty of Applied Linguistics Collaborated with sales and marketing to develop targeted lead generation
strategies by industry and geography
Tracked campaign performance using analytics tools and refined outreach
based on results