Контактна інформація

Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/6951874/

Досвід роботи

Social Media Strategist


з 10.2022 по 08.2024 (1 рік 11 місяців)
Data Agency | 2022–2024, Київ (Маркетинг, реклама, PR)

Increased engagement by 30% by creating compelling multimedia content and leveraging audience insights.
Designed and executed cross-platform campaigns tailored to target demographics.
Analyzed performance metrics to refine strategies and deliver measurable business outcomes.

https://t.me/alyona1vanova

Creator Manager / Content Operations Manager

з 10.2021 по нині (5 років)
Outsorce, Дистанційно (Маркетинг, реклама, PR)

Managed portfolios of up to 15 creator accounts simultaneously.
Developed creator positioning, brand identity, and content strategies tailored to different target audiences.

Planned and coordinated content production schedules across multiple accounts.

Built audience engagement and retention strategies.

Analyzed content performance, audience behavior, and monetization metrics to optimize results.

Coordinated collaboration between creators, chat teams, content teams, and traffic specialists.

Created onboarding materials, internal documentation, workflows, and operational guidelines.

Improved operational efficiency through process optimization and standardization.

https://t.me/alyona1vanova

Social Media Manager & Editor


з 05.2020 по нині (6 років 5 місяців)
Freelance, Київ (ЗМІ, медіа)

Social Media Manager & Editor
Erotic Zine Hryshnytsia | 2021–2023

Developed a cohesive social media strategy that doubled audience engagement across platforms.
Curated and edited content, enhancing brand voice and thematic consistency.
Managed social media accounts across Facebook and Instagram, increasing follower interaction by 25%.
Recruited and managed a diverse creative team, fostering innovation and collaboration.
Led the PR strategy, significantly increasing brand visibility and engagement.

https://t.me/alyona1vanova

English translator

з 09.2017 по нині (9 років)
Freelance, Вся Україна (ЗМІ, медіа)

Freelance Translator & Copywriter
2017 - 2024

Translated over 1,000 product descriptions from English to Ukrainian and Russian with a high level of accuracy.
Crafted high-converting copy for digital marketing materials, including product descriptions and meta tags.
Wrote and curated engaging social media posts for Facebook and Instagram, enhancing brand narratives.

https://t.me/alyona1vanova

Освіта

УКУ

Медиакоммуникации, Львів
Вища, з 2019 по 2021 (2 роки)

На базі університетських проєктів навчилася розробляти комунікаційні стратегії для проєктів різних рівнів, окремо спеціалізуюся на розробці мерчендайзингу, від дизайну до його реалізації.

Львівський Національний Університет ім. Івана Франка

Перкладознавство, Львів
Вища, з 2015 по 2019 (4 роки)

Fluent in English, Ukrainian and russian

Abacus College

Law and Social Sciences, Oxford, UK
Середня спеціальна, з 2011 по 2012 (1 рік)

Foundation Course

Знання і навички

• MS Office
• Internet User
• Canva
• Instagram
• Facebook
• MacOS
• Ability to analyze
• Контент-план
• Редагування текстів
• Multitasking
• Communication and interaction in the digital society
• Communicability
• Content management
• DaVinci Resolve
• Креативність
• Flexibility
• Критичне мислення
• Користувач Internet
• Google
• Тайм-менеджмент

Знання мов

• Англійська — просунутий
• Українська — вільно
• Французька — початковий

Додаткова інформація

Creator and content management professional with 5+ years of experience in content strategy, audience engagement, creator growth, monetization, audience research, and team coordination. Experienced in managing multiple creator accounts simultaneously, building personal brands, analyzing user behavior, developing content systems, and improving audience retention and revenue performance.

Strong interest in digital culture, audience psychology, online communities, and user behavior research.

CORE SKILLS

Creator Management

Talent Management

Content Strategy

Personal Branding

Audience Research

User Behavior Analysis

Content Planning

Team Coordination

Operations Management

Process Development

Qualitative Research

Market Research

Analytics & Performance Tracking

AI-Assisted Content Workflows

RESEARCH & ANALYTICAL EXPERIENCE

Analyzed audience behavior patterns to improve engagement and retention.

Conducted competitor and market research to identify content opportunities.

Used audience feedback and performance data to optimize content strategy.

Evaluated user preferences and behavioral trends across online communities.

Developed audience personas and positioning strategies for creators targeting different demographics.

TOOLS

Google Workspace (Docs, Sheets)

Notion

Trello

Canva

CapCut (basic editing)

ChatGPT and AI productivity tools